Facebook servers are down, and page cannot be loaded. (This webpage is not available). Facebook.com is not loading because of this reason. Zynga Inc has shut down 11 of its games from facebook today.
Groupon.co.in New Creative Indian Advertisements - TVC
Here comes Groupon India, which made its presence full fledged in major cities of India with its crazy deals. It associated with Ideas@work (Ideas at Work) media agency for its TV commercials for its branding with fresh and creative advertisements which are already on air.
All Advertisements of Groupon
#1: Old Lady - Karate Lesson and Massage Deals
#2: Food Restaurant Deals
#3: Kitchen Cutlery Deals.
#4: Travel Deals
Top 3 Careers that People with an MBA Should Consider
Written by Mary
Madsen— writer for Bellevue University providing degrees in
healthcare management to getting your MBA. Visit Bellevue.edu for more information.
1.
Engineering Managers
Overseeing
technical development
Bridging the
technical and corporate worlds
2.Marketing
Managers
Pricing
strategies and new products
Many types of
marketing managers
3.
Chief Executive Officers (CEOs)
The pressure
of being responsible for performance and profitability
An
MBA degree provides a huge range of career options for people to consider.
There are obviously lots of things involved in determining why people with
MBA's choose the various careers they do. Three of the more popular and highest
paying occupations that an MBA helps to qualify a person for are listed below:
1.
Engineering Managers
Many people with MBA's go on to get an
advanced technical degree as well. This qualifies them to apply for some of the
highest paying MBA jobs. A great example of this would be engineering managers
that direct engineering and architecture departments.
Overseeing
technical development
Engineering managers lead their teams from
product creation to completion. They are responsible for overseeing the
technical development of products and related services while keeping a support team
organized, sustained, and in sync with the team productions goals and corporate
strategy.
Bridging the
technical and corporate worlds
Engineering managers often oversee R&D, manufacturing,
product development and design, and many other things. Engineering managers need
a well rounded educational base because they usually need to bridge two worlds,
the technical world with that of the corporate world. They need to be able to
understand and speak the language of the highly technical world and yet
understand, relate to and communicate with corporate planners and leaders.
2.Marketing
Managers
Marketing managers do lots of things and have
lots of responsibilities depending on the nature and size of the company. Most are
responsible for their firm’s marketing strategy. This involves identifying the
appropriate markets and creating demand for the products and services offered
by the company.
Pricing
strategies and new products
Often times they take an active role in
identifying the right pricing strategies and finding new markets to penetrate.
They also help in the development of new products. A good marketing manager has
a complete understanding of the target markets and what motivates the consumer
base that is in them.
Many types of
marketing managers
Large companies frequently have different
types of marketing managers:
·
Product Marketing Managers
·
Business Marketing managers
·
Branding Managers
·
Relationship Marketing Managers
·
Social Marketing Managers
3.
Chief Executive Officers (CEOs)
Chief executive officers rank as the highest
paying MBA jobs. CEOs are in charge of the overall company strategy, they oversee
all the employees and they make all major business decisions. They are
ultimately responsible for the company’s performance.
The pressure
of being responsible for performance and profitability
The CEO reports to the board of directors. Since
the CEO is responsible for all employees and for the performance and
profitability of the company, they are usually under constant pressure. A good
CEO handles pressure well, has excellent communications skills and has
expertise in the industry the company is in as well as a broad understanding of
business principles.
Great personal
and financial rewards
When CEOs don't perform as desired within a
predetermined time frame, their tenure may be abruptly ended and another candidate
is brought in who can deliver the desired objectives of the board of directors.
Nevertheless, a good CEO who gets the job done can reap great personal and
financial rewards.
If
you are getting an MBA, those are three of the occupations that should be
considered. Obviously, your personal aptitude, interests and real life
experience need to be taken into consideration. It is more important to find an
occupation that is a good fit than one that seems to be lucrative and
desirable.
Google Doodle for Doom's day Special.
What can you expect from the last day of the world, as per the Mayan calender. Well the Dooms day is just around the corner, and countries like Australia entered the date and said to be still safe and the least you can expect from Google's doodle could be this, a empty logo to make your search. "Wait and watch this space."
And The Last Man on Earth is Not Alone.
And The Last Man on Earth is Not Alone.
How Increase in Diesel, LPG restriction Makes difference?
" Government has announced an Increase of Rs.5.62 / Litre and Imposed a restriction on the supply of subsidized cooking gas(LPG) to 6 cylinders/year per household."
Whats makes the difference is the biggest question?
LPG is now costing Rs.399/cylinder, and assuming an household comprising of 5 members, each cylinder lasts for 30-40days. Which means 9-10 cylinders are required per year, and without subsidy the household cylinder cost around Rs.750/- ie., a burden of Rs350. on each and approximately Rs.1100-Rs.1400/year.
" The burden is not only on Aam Aadmi (common man), but also on Aam Aurat(common women) too."
Increasing petrol prices has lead to demand for Diesel over a period of time, and this was effectively capitalized by automobile companies where they shifted there production from petrol vehicle to diesel consumption vehicle, forcing to export/ sell at discount price of petrol cars. But now, the demand for diesel cars is expected to fall down because of this continuous rise in prices.
And it should be noted that, majority of our Manufacturing/Logistics/Infrastructure Industry(CMIE report) are still dependent on diesel only, which automatically the cost push will occur, where ultimately the burden is on end user, where the prices on every necessity will go up, from soaps to vegetables the effect will be observed.
Which Sector/Industry will be happy with this decision?
Though every industry more or less will be affected with this move, but for sure companies like Bajaj, Morphy Richards, Prestige, LG, will be happy because they can now sell more INDUCTION COOKERS, MICROWAVE.
How to choose Internet Service Provider in India?
Here is a brief solution for your problem.
I) Internet Service Provider provides three types of connection,
i) Wireline through Pole,
ii) Underground Cabled,
iii) Wireless Connection.
What difference it makes is the connectivity up-time ie., not disconnected. Underground Cable has better connectivity than connection wired through Electricity pole. Wireless has the advantage, provided their is signal in the area you use.
II) Further, which choosing a internet connection make the company's internet plans fits your need and requirements. Providers offer two types of plans broadly
i) Limited Plan
ii) Unlimited Plan.
It varies in the data usage you surf. Data are of two types
a) Download
b) Upload
III) Type of connection ie., Shared or Dedicated.
Check List:
A) The hidden charges involved. Installation charges, Router charges (wireless router is charges high), Service Tax and VAT(this is not shown on the tariff plan by most of the companies)
B) Fair Usage Policy: This is the limitation of data exchange which is mandatory by TRAI rules, where your internet surfing speed decreases/falls down. So do check whats the FUP of the each ISP and choose the best.
Fair Usage policy limit of Airtel | Beam Telecom | Tikona | Sify | Tata Communication | Reliance Broadband
C) Cross check what download and upload speed will you receive post connection. Because usually (plan speed) divided by 8 should be the both d/l and u/l speed ie., for example 2mbps plan should receive (2*1024kbps)/8=256kbps speed.
D) Shared or Dedicated connection, in shared connection you speed varies based on the usage of other computers connected to same port/hub. Whereas in dedicated at any point of time your speed doesn't differs irrespective of any other PC usage because you get a single/individual port connection.
E) Maintenance / Service: This is the most important factor one has to look upon, check how they resolve your issue if any. Few providers solve your query on phone, few through virtual software, and other on direct visit. Time taken to respond make huge difference.
F) Payment Mode: Companies like Airtel, Tata has its distribution center in most of the nearby localities, whereas few do not have. This will become a troublesome if you don't have an easy option to make the payment. Whereas few ISP visit home monthly for bill collection.
Social Awareness Advertisements
Here are few old and recent Indian social awareness advertisements on various causes promoted by both public and private companies as a part of its core function and as CSR activities.
Donate Eyes, Spread the Joy
Promoted by: NAB.
A beautifully pictured advertisement to make an awareness of "Donating Eyes, and Spreading Joy".
No Smoking
Promoted by: Aaj Tak News TV Channel
Lead India
Promoted by: Times Of India TOI)
Teach India
Promoted by: Times Of India TOI)
Teach India is a nation-building initiative from the Times of India that brings together children in need of education and people who can contribute a little time towards teaching them. It is based on one simple principle:
Teach to the underprivileged children who are willing to learn. Log on to www.teach.timesofindia.com
Social Advertising: -Unity in Diversity
Indian 1980's AD
Promoted by: Film Division.
Jaago Re.India Compaign
Promoted by: Tata Tea Co.
Heros Project
Promoted by: Star Care (HIV/AIDS on Star TV by Heroes Project)
Athithi Devo Bava - Incredible India.
Brand Ambassador: Aamir Khan.
Promoted by: Tourism Ministry
Comparative Advertisements - Fight Between Two Brands
Fight against two brand is getting more common in India nowadays. And the fight has resulted not just to improvise its own products, but also to degrade the competitors products and the medium the brands choose is Advertisement.
Few advertisement who compare with its competitors and create an advertisement war in the recent past.
Tide (Procter & Gamble) Vs Rin (Hindustan Unilever limited)
Thumps up Vs Pepsi
Thumps up: http://www.youtube.com/watch?v=xpITopTQ1Kc
In response to the Akshay Kumar's Thumps Ad
Pepsi:
Sprite Vs Mountain Dew
When Mountain Dew advertised itself, saying "do the dew", Sprite responded this way:
Sprite Vs Pepsi
Hey Youngistan/Hindustan meri jaan
Ranbir Kapoor's Pepsi Ad: http://www.youtube.com/watch?v=ks4jfppS5Uc
In response Sprite Ad has spoofed Sharukh khan also:
Times of India Vs Hindu
The Latest take up my Hindu to react to the TOI's advertisement stating, Hindu published boring ad which makes one sleep. A strong response from Hindu is also observed.
TOI:
Hindu:
Few More:
Current Affairs in the Month - April 2012
Current affairs of April 2012 to face an Interview or any competitive exams.
Current Affairs on Banks, Telecoms and Oil and Gas industry has been updated in this article.
Banks
Changes in the bank rate or interest of the banks.
- Reduced the bank rates from 9.5% to 9% where Banks/financial institutions pay to the central bank on borrowed funds.
- Repo and Reverse repo benchmark rate reduced by .50%, from 8.5% to 8%, and reverse repo from 7.5% to 7%.
- CRR (Cash Reserve Ratio) – has been reduced from 5.5% to 4.75%. The objective/reason for reduction of CRR is to infuse more money in the economy. It has infused Rs 48,000 crore.
- On the latest move, RBI has made it mandatory to print the MICR and IFSE code on the passbook and statement of account of the customers. IFSC code is a pre-requisite for National Electronic Funds Transfer (NEFT) and Real Time Gross Settlement (RTGS) transactions.
- Saving Deposit rate is been deregulated.
Telecom
- Vodafone has won the case, where it has paid Rs.11,000 crore as tax for Income Tax (M&A) for buying out abroad firm Hutchison Whampoa Ltd's Indian mobile business in 2007. Supreme court has given an verdict favorable to Vodafone( earlier Bombay court's verdict was unfavorable) directing IT-department to return Rs.2500crores to Vodafone.
- Telecom Regulatory Authority of India (Trai) has made mandatory/compulsory to charge/bill only on per second basis ( introduced by Tata Docomo as its strategy to attract) to all prepaid and postpaid customers and allow the telecom player to increase the processing fee charge for Top up recharges(above Rs.20, from rs.2 to rs.3).
- Airtel is the first company in India to roll out 4G service.
- Samsung, South Korean firm the Market Leader in Smartphones segment posted its highest profits of $5.15 billion in this quarter, against the former leader Nokia, Finland based company has posted a huge loss of $1.2 bn (Jan-Mar).
-> Latest Facts and Figures of Banks and Economy 2012-13, for the latest Inflation rate, fiscal deficit rate and other deposit rate as on April 2012.
Oil and Gas
The Major Oil players in India are Hindustan Petroleum Corp Ltd (HPCL), Indian Oil Corp (IOC), and Bharat Petroleum Corp Ltd (BPCL). These companies has started threatening the government to increased the prices of petrol.
Why?
Because, the current crude oil as on April 2012 is trading at $121.3 per barrel. Huge losses are being incurred/accrued in the books of these companies has they are selling the petrol below the market prices.
So currently Rs.8-Rs.10/- is the loss on per liter of petrol sold. and Rs.14 on diesel and of course a huge pie on LPG gas Cylinder of Rs.570/each lpg cylinder.
Solution for Rise in Petrol Prices:
Now the States levied VAT or Sales tax, are ranging in between from 15 to 33 per cent (ie.,Rs.10-Rs.19/liter is being paid only as taxes), this has to be reduced so that the pressure will not be on the consumer by hiking the prices again. Goa has already implemented it, by removing the tax on petrol.
* Your feedback is appreciated. Other current affairs listed down here.
Latest Facts and Figures of Banks and Economy 2012-13.
Here listed down all the major facts and figures of the Indian Banking rate and economy figures of current fiscal year as on April 2012-13.
The major changes has been made on CRR, Repo and Reverse Repo rate, along with savings bank rate deregulation. For more current affairs of banking sector check out here.
Percentage (%)
|
|
Bank Rate 2012
|
9%
|
Repo Rate
|
8%
|
Reverse Repo Rate
|
7%
|
Cash Reserve
Ratio (CRR)
|
4.75%
|
Statutory
Liquidity Ratio (SLR)
|
24%
|
Current Base
Prime Lending Rate(BPLR):
|
10%-10.75%
|
Current Savings
Bank Rate 2012:
|
4.0% (Deregulated)
|
Deposit Rate:
|
8.50-9.25%
|
Treasury Bill/Bond
Rate (364-91 days)
|
8.1%-8.3%
|
Facts and figure as on 22th April 2012
|
(A 0.50%/50 basis points
has been decreased as a part to control the inflation)
Economy Rates/Projected 2012-13
|
|
Current GDP
Growth rate (current fiscal)
|
7.3%
|
Inflation (as on
March end 2012-13)
|
6.5%
|
Current Fiscal
Deficit Target rate
|
5.1%
|
Answers for Basic Interview Questions?
Any interview irrespective of which field, position, profile it is these questions are faced for sure.
Basic Interview Questions with answers:
Tell me about yourself.
What are your strengths?
What are your weaknesses?
Do a simple analysis about yourself, and figure out what are you strength first. Post those as weakness, this is the strategic move. Always use you strength as weakness, for example, I say writing is my weakness, even for a job which need Writing reports is the highest preferred skill. Supporting it I say that's the reason I started a blog 2 years before to overcome it. Now the interview is diverted what blog is it? What do you write? How is the response? You have cracked half the interview.
Why do you want this job?
Never be desperate and at the same time not overconfident, in fact be desperately determined.
It not wrong, if you hide the truth sometimes. Never reveal your actual financial backup, that would give wrong signals. Put yourself in normal, moderate situation.
Where would you like to be in your career five years from now?
Say that you want to climb the ladder, and reach the next possible position in the organisation, which would give hint to the interviewer that you want to stick to the company.
Possible Goof-ups: Want to start my own company, Want to be the VP/CEO of a company etc
What's your ideal company?
You can list your requirements. But to be at safe side, say which provides balance of work and life to its employees.
What attracted you to this company?
Of course Salary... is that in your mind.. Don't reveal it.
Highlight the positive things about the company (for example Brand, working culture, career growth, training practices of the company, your personal attachment towards it etc)
Why should we hire you?
Because I am unemployed.... I used this answer in an interview to make the interviewer smile.
It always better to take the interview on the lighter side, and humorous. But some times it doesn't work.
Highlight how different you are, for eg., with a example of how quick learner you are, and how you can do justice to the role than other who sitting outside the hall.
What did you like least about your last job?
The answer absolutely rest with you!
When were you most satisfied in your job?
On 1st day of the month, when I get my salary credited to my account.
Tell when you get the first appreciation from you boss for you work.
When you met your first target.
When you handle the most critical task and completed successful.
Reached a new heights in your job. etc
What can you do for us that other candidates can't?
Same as Why should we hire you?
Why are you leaving your present job?
Just I require a change is the most common answer an interview listen. If you want to stand out in the crowd say I am happy with my present job, but my learning are getting limited to a particular task or I want to enter the next level of my learning.
What do you know about this industry and company?
Do a small research in Google, about the growth of industry and company. Major challenges and opportunities, you can easily answer this question using such information.
Do you have any questions for me?
Basic Interview Questions with answers:
Tell me about yourself.
What are your strengths?
What are your weaknesses?
Do a simple analysis about yourself, and figure out what are you strength first. Post those as weakness, this is the strategic move. Always use you strength as weakness, for example, I say writing is my weakness, even for a job which need Writing reports is the highest preferred skill. Supporting it I say that's the reason I started a blog 2 years before to overcome it. Now the interview is diverted what blog is it? What do you write? How is the response? You have cracked half the interview.
Why do you want this job?
Never be desperate and at the same time not overconfident, in fact be desperately determined.
It not wrong, if you hide the truth sometimes. Never reveal your actual financial backup, that would give wrong signals. Put yourself in normal, moderate situation.
Where would you like to be in your career five years from now?
Say that you want to climb the ladder, and reach the next possible position in the organisation, which would give hint to the interviewer that you want to stick to the company.
Possible Goof-ups: Want to start my own company, Want to be the VP/CEO of a company etc
What's your ideal company?
You can list your requirements. But to be at safe side, say which provides balance of work and life to its employees.
What attracted you to this company?
Of course Salary... is that in your mind.. Don't reveal it.
Highlight the positive things about the company (for example Brand, working culture, career growth, training practices of the company, your personal attachment towards it etc)
Why should we hire you?
Because I am unemployed.... I used this answer in an interview to make the interviewer smile.
It always better to take the interview on the lighter side, and humorous. But some times it doesn't work.
Highlight how different you are, for eg., with a example of how quick learner you are, and how you can do justice to the role than other who sitting outside the hall.
What did you like least about your last job?
The answer absolutely rest with you!
When were you most satisfied in your job?
On 1st day of the month, when I get my salary credited to my account.
Tell when you get the first appreciation from you boss for you work.
When you met your first target.
When you handle the most critical task and completed successful.
Reached a new heights in your job. etc
What can you do for us that other candidates can't?
Same as Why should we hire you?
Why are you leaving your present job?
Just I require a change is the most common answer an interview listen. If you want to stand out in the crowd say I am happy with my present job, but my learning are getting limited to a particular task or I want to enter the next level of my learning.
What do you know about this industry and company?
Do a small research in Google, about the growth of industry and company. Major challenges and opportunities, you can easily answer this question using such information.
Do you have any questions for me?
I Shouldn't Have Been Said That!
There are lots of controversy issue raises now and then, because of harsh and sometime derogatory statements passed by the celebrities hurting someone sentiments/emotions. Here are few statements made by the people(in 2011) and came into limelight because of wrong reason, which they shouldn't have made. Check out few statements,
 |
Anna Hazare:
Ek hi maara? (Just One Slap)
In Reference to: asked his opinion on Harvinder Singh(Delhi youth) slapping Agriculture minister Sharad Pawar.
|
 |
Rahul Gandhi:
How long will you continue to beg for your livelihood in Maharastra or
Punjab.
|
 |
Fresh president Nicholas
Sarkozy: I cannot bear Netanyahu. He is a Liar.
|
 |
Shirish Kunder tweeted:
The super hero in Ra.1 has all the
powers in the world, but to entertain.
I just heard a Rs.150 crore firework fizzle.
|
 |
Gulam Nabi Azaad:
Homosexuality is unnatural and not good for India.. I disease which has come
from other countries.
|
 |
Poonam
Pandey: The Model claimed to strip naked if that helped Team India win
the Cricket World Cup.
|
 |
Chetan Bhagat:
"It is ironic when someone who runs a body shopping company and calls it
hi-tech makes sweeping comments on the quality of IIT students."
Refernce: When Narayana Murthy said : "Quality of students deteriorating at IITs "
|
